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MAC Uses Muscular Female for Makeup Ad

05 Saturday Jan 2013

Posted by The Mind-Muscle Connection in Uncategorized

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MAC Uses Muscular Female for Makeup Ad

Previous articles

December 8, 2012

Originally posted on The Mind-Muscle Connection:
Social beings internalize the structuring capacity of hierarchy so effectively that even particular groups self-hierarchize within…

The Iron Never Lies

December 8, 2012

“The Iron never lies to you. You can walk outside and listen to all kinds of talk, get told that …

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Directing Identity: As Happy as a Bodybuilder

August 30, 2012

In an ideal world we would all do what makes up happy. But what is happiness? Our identities, if defined …

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Allies and Adversaries: There’s no “I” in Bodybuldng

August 27, 2012

One of the aspects that draws me to bodybuilding is the very fact that it is an “individual sport.” My …

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The Aesthetics of Sport: Art as an Olympic Event

August 1, 2012

  The 2012 Summer Olympic Games in London is well underway. People worldwide are tuning in to support their respective …

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Dressing to Impress, or What Not to Wear

July 22, 2012

We all cloak ourselves. Yet, I posit that a normative façade could be genuine, yet support an altered normative fashion. All puns …

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“Mirror, Mirror on the Wall…”: Reflecting on Reflection

June 28, 2012

Over the past few years I have begun to think about my relationship with the mirror. The act of looking …

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The Incredible Hulk & The Mind-Muscle (Dis)Connection

May 7, 2012

While watching The Avengers last weekend I could not help but recognize the relevance of the classic superhero the (Incredible) …

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Hierarchizing Bodies: Othering and Hegemony in Bodybuilding

May 5, 2012

Social beings internalize the structuring capacity of hierarchy so effectively that even particular groups self-hierarchize within a larger hierarchical framework, …

Continue reading →

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The Mind-Muscle Connection

The Mind-Muscle Connection

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  • MAC Uses Muscular Female for Makeup Ad
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  • The Iron Never Lies
  • Directing Identity: As Happy as a Bodybuilder
  • Allies and Adversaries: There’s no “I” in Bodybuldng

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